Campsite Rule

Our Promise To The Earth

The Campsite Rule

We have a really simple way of talking about our commitment to the environment, and we call it the Campsite Rule: Leave It Better Than We Found It. We can’t just limit our impact on the environment, or even put a stop to the harm that our business has on our planet. We need to reverse the damage that has already been done in order to preserve the natural world we love so much for future generations. That’s why as we grow as a business, we will always be looking for ways to reduce waste, and return natural resources back into the world.

The Campsite Rule is our guiding principle in how we grow as a business. We want to make our environment, and the lives of our customers and our employees better off than before we started in business. In regards to the environment, we know that our company would not exist without the beautiful, wild, natural world here in Colorado that we get to explore. Nature inspired us to start Vela and our core purpose is to help connect people to nature through our products. Therefore, preservation of the environment is an absolute priority in our company’s culture.


All of our packaging at Vela Apparel is made from either 100% recycled material and/or 100% recyclable material. We recognized that so much of the trash and waste produced by ecommerce companies comes from their shipping materials. Certainly you’ve received a package from a big retailer only to find that it came in an oversized box, with every possible inch filled with plastic or styrofoam packaging. We know that it feels awful to have to try and do something with all that packaging and waste! We did not want our customers to have to deal with this experience. Therefore, we have sourced and are now using packing, labels, tape and all other pieces of our shipping that are recyclable or come from post-consumer recycled materials.

By itself or layered, the Fundamental Shell is ready for adventure in any conditions you might encounter.

  • 3-layer Toray mini ripstop polyester
  • Durable Water Repellent (DWR) finish
  • Waterproof/Breathable
  • Windproof
  • Taped seams
  • Waterproof YKK® zippers
Shell Hood Lagoon


  • Helmet compatible three-point adjustable hood with shield visor
  • Articulated and gusseted arms for ease of movement
  • Tailored, athletic fit with room for layering
  • Three external pockets
  • Extra large, harness and pack compatible front pockets
  • One internal polyurethane pocket (touch screen smart phone compatible)
  • Draw cord waist adjustment for secure tightening
  • Underarm zippers for temperature control
  • Available to purchase from Toren Technical Apparel